Outward Appoints Industry Vet to Manage East Coast Sales 

June 28, 2022

SAN JOSE, Calif. – Outward, Inc., an independent Williams-Sonoma Inc. company, appointed Amy Smith, a home furnishings industry veteran with almost 30 years of experience, as its new senior sales manager with responsibility for the eastern U.S. 

Smith has worked in many areas of the industry during her three decades of experience. She began her career at Klaussner Furniture as a leather cutter. In her 15 years with the company she was also chosen to participate in a management training program, which help her develop  extensive knowledge of the furniture manufacturing process. She went on to become a supervisor and an International Purchasing Manager during her tenure. 

She then went onto Kroehler Furniture, owned by American Signature Furniture, where she served as a project coordinator and merchandising assistant. For four years, she worked directly with buyers to develop and design furniture for different merchants. 

Following that role, she spent eight years as a sales representative in North Carolina, selling fabric to furniture manufacturers. She first joined Vision Fabrics, part of Ennis Fabrics, followed by Culp Fabrics. 

Smith joins Taylor Ward, a fellow industry veteran, who joined Outward earlier this year on the Sales team.

“Taylor and Amy are a very strong team who are working closely with our clients to help them facilitate and maximize their acquisition and implementation of the Aperture Platform. By combining their strong industry experience with a knowledge of our product and how it significantly benefits our clients, they are both making important contributions to our retailers and manufacturers,” said Gaurav Sethi, co-founder of Outward, Inc.

Smith received her bachelor’s degree from University of North Carolina Greensboro. She currently resides in Surfside Beach, South Carolina, with her family.

Aperture Platform is the visual merchandising platform that automates the product photography process so that now your path from photo to market to profit is as simple as capture, create, conquer.